Video is a visual medium for the playback, recording, copying, encoding, and viewing of moving video. Video has been first developed primarily for mechanical television systems, which soon became replaced by optoelectronic display systems that were followed by flat screen displays of various sorts. The advent of high definition video for electronic use provided a completely new market for those interested in both engineering and marketing of video products and services. The digital recording and playback industries have seen huge improvements in recent years with the adoption of advance computer software such as Avid Media Access (AMA) and Realtime 3D. Improvements in video codecs and compression technologies have also increased the number and quality of end-products.
With the advent of HDTV in combination with advanced computer video hardware, viewers are able to enjoy an up-to-the-minute image and sound that can be rendered with greater clarity and realism than ever before. However, the explosion of internet video has made it possible for even the most inexperienced user to create and deliver high quality video to a wide audience. One need only access a web browser and be able to upload a short video file, thus producing a form of on-demand video entertainment.
In order to address the increasing demand for online video content, many websites offer a range of video services, such as uploading video content to blogs, video wallpapers to website pages, production of short video clips for YouTube, and hosting video content for MySpace. Many Internet service providers (ISP) have developed specialized video packages to target particular markets, such as home videos, pets, youth, sex, romance, and other niche markets. Some video service providers also provide on demand content delivery systems that allow subscribers to view video content as and when they wish.
With the prevalence of social networking sites, more people are posting their personal and business videos to sites like YouTube in an effort to draw attention to their products and services. Businesses have found that sharing video content can help build brand recognition and generate leads. Similarly, webmasters use video content to discuss current events, upcoming events, or promote sales opportunities and deals.
Today’s society is more connected than ever before. Because of this, the ability to produce and distribute internet video content has become even more important. Service providers are responding to this necessity by developing streaming video delivery systems that offer users access to high quality video content on demand. As long as there is a video recorder to capture and transfer data, a business can stream video content on demand from one website to another.
When considering your business’ requirements, it is crucial that you identify which of these options would best meet your needs. Professional video editors can offer editing and stabilization services for your video content, as well as converting any format to a lossless format. Stemming is done through proprietary software, such as Camtasia. Post production services can include transcription, subtitles, and other related services. If you need additional assistance with video services, consider outsourcing your needs to a local videographer or studio.